Practical guide · By 9real
A website, a social profile, or both?
Compare websites and social profiles by the information and contact steps your customers need. Choose a useful next step without rebuilding unnecessarily.
Start with the customer’s next question.
Can someone understand what you do, decide whether it suits them and contact you through the setup you already have? If those steps work, a new website or another social account may not be the next priority.
A website gives you a place to organise service information and contact actions. A social profile gives you a place to share updates and have conversations through that platform. Many businesses use both for different jobs.
| Customer need | Useful website role | Useful social profile role |
|---|---|---|
| Understand the offer | Service pages, inclusions, locations and common questions in one structure. | A concise introduction, selected highlights and links to fuller details. |
| See recent activity | Selected work examples that remain useful over time. | Regular approved work, tips and current business updates. |
| Take the next step | A direct enquiry, call or booking action with a clear follow-up explanation. | Platform messages or a link to the appropriate contact or booking step. |
| Check business facts | A maintained source for services and contact information. | Matching public details, updated when the business changes. |
A social profile may be enough for now when…
Your offer is simple, the right people can find the information they need, and the contact step works. Check the actual journey with someone unfamiliar with the business. Fix missing details before adding another channel to maintain.
A website becomes useful when…
Visitors need more service detail than your profile presents clearly, important answers are buried in old posts, or people cannot find the right contact action. A website can organise that information without forcing customers to piece it together.
Get Online builds or improves an agreed business website. The A$370 price is a one-off setup; domain, hosting and paid tools are separate. It does not include ongoing SEO or advertising and does not guarantee enquiries.
Use both when each has a clear job.
Let the website explain the offer and next step, and use approved social content to share current work and answer recurring questions. Link a post to the relevant service or resource rather than always sending people to the homepage.
Stay Visible handles agreed monthly branded posts, graphics, captions and publishing after approval. It is A$370/month. 9real is not GST-registered and no GST is charged on either 9real service.
Choose one improvement you can check.
- Write down the question customers struggle to answer.
- Find where that answer belongs: website, profile, post or contact step.
- Fix that gap and ask someone to try the journey again.
- Review relevant enquiries and feedback before adding more work.
Start with the website checklist or the 12-post social planning grid. If you need help choosing, request a free 20-minute conversation.
Discuss your next step